10 ways small businesses can level up their tech in 2025.
1. Embrace AI-Powered Tools
Use AI for tasks like customer service (chatbots), content generation, email replies, or data insights. Tools like ChatGPT, Copy.ai, and Zapier AI can save hours weekly.
2. Move to Cloud-Based Systems
Migrate your file storage, email, and collaboration tools to cloud platforms like Google Workspace or Microsoft 365. It improves security, access, and collaboration.
3. Automate Repetitive Workflows
Use Zapier, Make, or built-in automation in platforms like QuickBooks or HubSpot to eliminate manual data entry, reminders, and follow-ups.
4. Centralize Communication Tools
Ditch scattered messages and use Slack, Microsoft Teams, or a unified CRM with built-in messaging to streamline internal and external communication.
5. Strengthen Cybersecurity
Implement multi-factor authentication, password managers (like 1Password), and regular backup strategies. Consider a firewall/router upgrade with threat protection.
6. Go Mobile-First
Ensure your website and customer portals work flawlessly on mobile devices — especially if you’re in retail, service, or appointment-based industries.
7. Upgrade Your Website Experience
Invest in better UX, faster load speeds, and integrations (booking, e-commerce, chat, etc.) to convert more visitors into customers.
8. Use Dashboards & Analytics
Start tracking KPIs in real time using Google Looker Studio, Databox, or even Notion dashboards. Make data-driven decisions instead of guesses.
9. Outsource IT Support & Strategy
Partner with a local tech consultant (like me!) to get tailored advice, regular maintenance, and help when things go wrong — without needing a full-time hire.
10. Invest in Tech Training
Train your team on the tools they use daily — even a 1-hour session can unlock hidden productivity and avoid costly mistakes.